The benefits of an online points reward system

Thursday, 08 September 2011 10:18

Online rewards can boost staff loyalty

There are a number of benefits for companies that decide to launch an online points reward system for their customers and staff.

One of the key reasons to implement such an initiative is to make sure employees and customers are aware that you appreciate their hard work and loyalty.

While many firms understand the advantages of providing online rewards for the people who purchase their products and services, they are often not as well informed when it comes to their personnel.

A primary cause for people leaving their job is a lack of staff recognition and rewards for dedication and commitment, which can be particularly true in economically challenging times where workforces are often required to stay after hours or accept pay cuts to keep businesses running.

Organisations that fail to recognise their most loyal employees and customers could risk them moving to a competitor who may be offering more lucrative benefits.

With an online points reward system you can incentivise individuals while providing an attractive and easy-to-use service that promotes your brand and encourages retention.

Using a single platform for all online rewards, these fully secure sites allow people to earn points that are credited to an online account, which can then be spent on any number of prizes including CDs, books, experience days or holidays.

With more than 3,000 separate rewards, which can be delivered to anywhere in the UK, users can benefit from a scheme that is both achievable and realistic.

Providing a cost-effective solution, online points rewards systems give you total campaign management control, reducing workload and offering maximum flexibility to make changes when you please.

Extra features include prelaunch activity to ensure customers and staff are aware of the upcoming changes, as well as monthly email shots and league tables to show who is earning the most points.

To ensure your campaign runs smoothly, you will have access to a dedicated support network, including advisers who are available by email and telephone whenever you need them.

You will also have the option to develop your website and promotion further, with additional features to boost the success of your system.

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